our ethos

 With deep reverence for the wild beauty of Gaspésie, at Cueilli, we embrace regenerative approaches and hold a harmonious relationship with the land that inspires us. Drawing inspiration from the captivating landscapes and unique terroir of Gaspésie, we celebrate the wild flavors and aromas found in this remarkable region.

Guided by our deep connection to the plants and seasons, we selectively and carefully handpick our botanicals when each plant reaches its peak potency of volatile oils, aromas, and benefits to fully and respectfully capture the essence of the land. This meticulous process allows us to create products that truly embody the vibrant essence of nature, reflecting our unwavering commitment to quality and authenticity.

Sustainability is at the core of everything we do. Our commitment to mindful practices, careful botanical selection, and the preservation of the delicate balance of the land aligns with our deep respect for nature and the wild bounty of Gaspésie. Striving to leave a positive impact, we support the well-being of local ecosystems and the environment in Gaspésie.